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Why Travel and Tourism Companies Need to Broadcast Their Safety Procedures

December 31, 2020

As an eventful 2020 comes to an end and the second wave of coronavirus breaks out, the already flailing tourism industry is on its last legs. Several hotels and travel agencies have needed to shut their doors, as a consequence of widespread fear of infection and bans on travel in various countries and states around the world. In a survey by Bank of America, 27% of those surveyed said that they would not travel until there is a Covid-19 vaccine and nearly 90% of people said that they are concerned about travel safety.

To alleviate these fears, travel and tourism companies need to clearly highlight their safety procedures for their customers. It is impossible to put a price on safety. Travellers and tourists who feel their lives and safety are secured are more likely to engage the services of an agency. As everyone knows, Covid-19 is no respecter of persons, therefore maximum effort must be put in to ensure the lives of every single passenger is safe, and to prevent further spread by travellers and tourists.

Some of the ways companies can broadcast their safety procedures include; modifying their website to reflect the changes made to ensure the safety of their customers, reiterating safety procedures when clients are confirming for a reservation and having an on-the-spot representative to address safety concerns and ensure safety procedures amongst the guests.

It may be a long and arduous journey for the tourism industry to bounce back. There are still some glimmers of hope, seeing as the holiday season will create more influx of customers for the travel and tourism industry. While the global pandemic has placed a great deal of stress upon the tourism industry, companies need to innovate adapt to provide their customers with superior levels of service while maintaining safety protocols.